AT THE STORE
The way we shop and what we expect of grocers may mean certain food items are destined for the bin - even before we buy them. Here are a few common ways food gets wasted at the store - some of which we can quite easily avoid.
Whether it’s poor planning, succumbing to special offers or simply not wanting to make multiple grocery runs, many shoppers tend to buy too much food. As a result, many home fridges and kitchens are filled with forgotten food simply waiting to be tossed in the bin.
Most people tend to avoid food with odd shapes or discolorations even though they’re just as nutritious as their normal-looking counterparts. Because of this, many retailers set aesthetic standards for produce, and won’t even buy wonky-looking ones from farmers.
It means tons of perfectly good produce are discarded at farms. And the small number that which make it onto grocery displays sit untouched, waiting to be tossed as well.
If consumers as a whole are more accepting of produce which looks different, and retailers are more prepared to sell it than we’re used to, a lot of this waste can be avoided.